Free for Realtors

The AI-Powered
Realtor Workbook

Build your Claude AI system in one afternoon. From one realtor to another.

Other realtors are charging hundreds for a handful of basic prompts. This is the full system: a Voice Skill that writes like you, a Brand Bible for your visuals, and four production-ready Claude projects that handle your day. Yours, no paywall.

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No spam. Unsubscribe anytime. By Cristian Gonzalez, REALTOR at eXp Realty.

The Problem

Other realtors are charging hundreds for prompts you should already have.

If you have felt left behind on AI, you are not alone. There is an entire side-economy of agents reselling basic ChatGPT prompts to other agents at premium prices, calling it a system, and charging like it is an MLS subscription.

The gap is not your intelligence. It is access. The people teaching this stuff to realtors are selling courses, not closing deals.

This workbook closes that gap. Same depth, none of the upsell.

What Is Inside

Eight sections. One complete Claude system.

Each section explains a concept, then walks you through building something. By the end you have a Claude setup that knows your voice, your brand, your tools, and your daily workflow.

0

Getting Set Up

Plan basics, key terms, and the mindset shift from chatbot to teammate.

1

Your Voice Skill

A markdown file that teaches Claude exactly how you communicate. Word choices, sign-offs, boundaries, tone.

2

Your Brand Bible

Colors, fonts, photography direction, and visual rules so every piece of AI content looks like your brand.

3

Connect Your Tools

Wire Claude into Gmail, Google Calendar, and Drive so it can read and act on your real data.

4

Daily Briefing

Your morning report, ready before your first cup of coffee. Schedule, priority emails, deal status, top priorities.

5

Listing Launch

One prompt. MLS remarks, Instagram captions, Reel scripts, sphere emails, text blasts, agent DMs. Done.

6

Social Media Manager

A weekly content plan with captions, hashtags, posting times, and visual direction. Five pillars, seven days.

7

Claude Code Bonus

Seven production-ready prompts for your agent website. Hand them to whoever builds your site.

+

Print-Ready PDF

A 28-page companion PDF you can print and work through offline, or hand to your assistant.

A Look Inside

What you actually get

An interactive HTML workbook that compiles your answers into ready-to-use files in real time. Plus a print-ready PDF.

Workbook cover page showing The AI-Powered Realtor Workbook title and overview
Cover and overview
Voice Skill Builder questionnaire that compiles into a markdown file
Voice Skill Builder
Brand Bible Builder with color pickers and visual identity questions
Brand Bible Builder

Why I Built This

My peers should not be paying other peers for ChatGPT prompts.

I am Cristian Gonzalez. I am a REALTOR at eXp Realty, and I sell houses for a living.

Realtors exploiting other realtors' confusion about AI irks me. I see agents charging hundreds for a handful of basic prompts and packaging it like it is the future of the industry. It is not. It is a search-engine markup with extra steps.

So I built the system I wished someone had handed me when I started using Claude seriously: a Voice Skill, a Brand Bible, four working Claude Projects, and a bonus pack of website prompts. Then I made it free.

If it helps, follow me on Instagram. That is the only ask.

Who This Is For

If any of these sound like you, this is yours.

You feel behind on AI and you are tired of pretending otherwise.

You want to use Claude seriously, not as a glorified search bar.

You will spend one focused afternoon to set this up properly.

You want a system, not a list of prompts to copy and paste.

Early Reactions

From realtors who tried it

Replace these placeholders with real quotes once you have them.

Placeholder

"Replace this quote with a real testimonial. One specific outcome the agent got from following the workbook works best. Two to four sentences."

[Realtor Name]
[Brokerage] · [Market]

Placeholder

"Second placeholder quote. Aim for variety: a different persona than the first. Solo agent, team lead, brokerage owner, new agent."

[Realtor Name]
[Brokerage] · [Market]

Placeholder

"Third placeholder. Specific time saved or specific outcome makes the strongest social proof. 'Saved me three hours per listing launch' beats 'great workbook.'"

[Realtor Name]
[Brokerage] · [Market]

FAQ

Common questions

Yes. No upsell, no premium tier, no membership. The full workbook is the file you receive after you sign up. The whole point is that you should not be paying for this.
My peers should not be paying other peers $500 for ChatGPT prompts. I sell houses for a living. This is just paying it forward. If it helps, follow me on Instagram.
Yes. Claude Pro at minimum, which is $20 per month. The free plan does not support Skills, Projects, or Connectors, which is most of what we are building. Section 0 explains the plan tiers in detail.
The workbook is built specifically for Claude. Some of the concepts (voice files, brand consistency, daily briefings) transfer to other tools, but the specific instructions for Skills, Projects, and Connectors are Claude-only.
About four hours of focused work. You can split it across two evenings. The Voice Skill section is the most time-intensive, since the answers should be specific to how you actually communicate.
Two files: an interactive HTML workbook (open it in any browser) and a 28-page print-ready PDF companion. Both delivered to your email after you sign up.
No. Your email goes to my list, where I might occasionally send a follow-up note about Claude or AI for realtors. Unsubscribe anytime.

Get the workbook

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